User Research for Sports App
Client
OneFootball
Year
2021
A benchmark of 11 leading apps, from Duolingo to Spotify, to see how they welcome new users, and what OneFootball could learn from them. It covers onboarding length, account walls, personal data, permissions and journeys from web to app, and ends in four principles for the redesign.
Scope of Work
UX Research
Competitive Analysis
Heuristic Evaluation
Software Tools
Miro
FigJam
